Kate Dreyer | Content Marketing, SEO & Social Media

MailChimp’s Annual Report Infographic

I recently wrote about Airbnb’s Annual Review and how it’s a great example of showcasing potentially quite dull content in a creative way. Well, MailChimp have done something very similar with their 2012 annual report. Read more

‘Klout Experts’ To Show In Bing Search Results

Social influencer program Klout has just announced a new project called Klout Experts which aims to enable people who are passionate about a particular subject to share their expertise with the rest of the internet. The Q&A service, similar to Quora, is only open to limited number of users at the moment, but will be rolling out fully in the future. Read more

Blogging for Business – The Ultimate Guide

We’re all repeatedly told how important blogging is for business, but if you’re just starting out it’s difficult to know where to start. I’ve put together a list of useful guides to help you and your business get on the blogging bandwagon. Read more

Volkswagen Get Creative With Google Image Search Results

volkswagen ultimate business car seo image ad

Volkswagen recently found a unique way to promote their VW Passat to business customers by taking advantage of how Google ranks images in its search results.

Using SEO tactics, five different URLs were optimised for the keyword phrase ‘ultimate business car’ to position their chosen images along the top row of Google’s image results. Read more

Mashable Interview Khoa, One of the Best Animators on Vine

Mashable has published an interview with Khoa, one of the most talented animators on Vine. His paper creations have caught the attention of some big brands, such as Red Vines and Coca Cola, who have approached Khoa to create animations for them. Read more

Bringing Digital Into The Real World – Twitter Cuckoo Clock & Coffee Machine Analytics

Twitter has worked with London design studio BERG to create #flock – a cuckoo clock that wirelessly connects to an individual Twitter account and reacts to retweets, direct messages and new followers by causing one of three birds to pop out of their houses and sing. Read more